…is what many people are thinking.
PBN’s are getting deindexed left and right, and no one, truly knows why.
A lot of big names have been hit as well, but 1 guy in the SEO space has not – that’s Stephen Floyd.
Stephen did a private webinar about 10 days ago on how to keep your PBN’s safe from deindexing, and I’m happy to say that he’s given us permission to share it with the readers of this blog. I’m sure you’ll pick up some very useful nuggets!
(If you want more of his super secret tricks, keep reading down below.)
There was some really good info in that video, but in case you’re short on time, I don’t want you to miss out. Here’s a quick written summary.
This includes C class (also known as SEO Hosting) and A class hosts. Let’s go through C Class hosting first:
Class C hosting
This gives you unique digits in the 3rd octet of the IP.
The problem with this is they all go to the same data center and is a huge footprint. Any one with no technical experience could tell you that just by looking at the IP’s.
Class A hosting
Class A hosting gives you very different IP’s.
Those can go to different data centers and be in very different locations as well. This would essentially be like buying many different hosts, but managing it through one dashboard.
So why doesn’t it work?
The answer is because it’s getting too popular. Too many SEO’s are using these and your PBN’s end up in bad neighbourhoods. If Google finds one PBN, they’ll backtrack the IP, and wipe out all the remaining PBNs.
So what’s the Solution?
Diversify. Grab some local hosts (if you’re doing local/client SEO), cheap hosting (though NOT ones that are advertised in SEO forums), premium hosting (bluehost, hostgator etc.) and mix it up as much as you can.
When you sign up for hosting, none of your personal information is accessible on the web except your email address.
If you bought 10 different hosts with the same email, then you may be in trouble because that’s a footprint.
Type in your email into Google, but replace the @ with a period (.) and see what comes up.
Stephen’s webinar above shows you how to change the SOA record.
Stephen recommends setting up your registrar using fake details from fakenamegenerator.com, which also saves you a couple dollars on the WHOIS privacy.
You should then use these details throughout your domain, including your About Us page, Author – he even goes as far as creating a Gravatar using this same information.
Because it mimics a real site. A real site will usually have the same name throughout, and it’s these inconsistencies that can get you caught.
So there you have it, 3 classic SEO mistakes that could cost you your whole PBN.
If you’re looking for more strategies to protect your PBN, Stephen has recently created a course called Bulletproof SEO.
I’ve not personally tried it yet, but I’ve spoken to Stephen several times and he is a very knowledgeable SEO. Not only has he been in the game for more than 10 years, but this is, if I’m not mistaken, his first product launch ever. What that means is that he’s not one of those “gurus” that just puts out course after course and makes money from launches. He actually practices what he preaches for a living, which is what I like about him.
Anyhow, enough said. If you want to pick up his course, you can grab the early-bird discount here.
Disclaimer: This is an affiliate link. There is no additional cost for you, however we will earn a commission if you do decide to purchase them. However, I truly do believe that Stephen has a great product that any serious SEO needs to get their hands on.